Germany Trade Delegation 2017

“TURKHAS (Turkish Household Appliances Suppliers) Team” project is being carried out by TET (Electrical and Electronics Exporters' Association) with 22 companies operating in the sector. Within the scope of the project, a trade delegation to Berlin was organized with the participation of 20 company representatives from 14 member companies of the team between 3-6 September 2017. First, the delegation held a visit to the IFA 2017 Show, which is world’s largest Consumer Electronics and Household Appliances event. Then the delegation visited the R&D facility of global household manufacturer BSH. Bilateral business meetings were organized simultaneously during both the expo visit & the facility visit to BSH. A total of 240 B2B meetings, of which 116 of them were evaluated as positive, were held, with an average of 17 meetings per company.